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Starbuck

  • By Tháng 10 15, 2019
  • Part 1: Rivalry among existing firms Part 2: Threat of market entry Part 3: Threat of market entry Part 4: Bargaining power of suppliers  

China

  • By Tháng 10 15, 2019
  • Understand the nature of the Chinese economy, the role of government, and the characteristics of China’s domestic market and its corporations. Examine the opportunities and constraints facing Western firms investing in China and the ways in which successful firms have adapted to succeed there. Analyze the degree to which Chinese firms are internationalizing, how and […]

Emerging Economies

  • By Tháng 10 15, 2019
  • Examine the relative attractions, opportunities, and threats in the triad regions and emerging economies for firms looking to internationalize. Explain how many emerging economies are becoming more integrated into the global economy, in terms of trade, FDI, and other forms of interaction and interdependence. Understand the nature of the new multinationals from emerging economies, as […]

North America

  • By Tháng 10 15, 2019
  • Examine the nature of the Canadian and Mexican political and economic systems and their implications for business strategy. Review the business environment with primary attention on the industrial, regulatory, banking and finance, and labor relations areas. Investigate major economic opportunities that exist in Canada and Mexico and some of the ways of conducting business in […]

Japan

  • By Tháng 10 15, 2019
  • Examinate the underlying factors – economic, political, social, and cultural – that underlie the distinctiveness of Japan, its business practices, and its corporations. Understand why Japan is a difficult but rewarding market for foreign firms to enter. Identity key strengths and weaknesses of Japanese firms Explore the ongoing changes in Japan and the implications for Japan firms, their collaborators, […]

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